Matthew Flisfeder

Experts Guide

Matthew Flisfeder ©UWinnipeg
Contact Information

Matthew Flisfeder
Assistant Professor

Rhetoric, Writing, and Communications

  • Film / TV
  • Journalism / Media Studies
  • Pop Culture
  • Social Media
Areas of Expertise:
  • The Alt-Right
  • Algorithmic Media
  • Automation
  • Cultural Representation in the Media
  • Emancipatory and Left Politics
  • Ideologies of Postmodern and Consumer Culture
  • Neoliberalism
  • Theories of Subjectivity and Identity
  • Social Media and Digital Labour
  • Social Media and Ideology
  • Social Media and Subjectivity / Identity
Languages Spoken:
  • English
Available To:
  • Appear on radio or TV
  • Appear as a public speaker
  • Provide comment to media
  • Write articles
  • Discuss research with industry, government, and others

Dr. Matthew Flisfeder's current research looks at the relationship between social media and neoliberal ideology — especially rhetoric about entrepreneurialism and discourses of the "self," publicity, privacy, and democracy.

Flisfeder's work generally deals with media and cultural studies and his research and teaching interests lie in communication and cultural theory, critical media studies, and social and political theory.

His interdisciplinary research addresses questions about the intersection of media, ideology, and subjectivity, and examines the role of media and popular culture in reproducing ideological hegemony and in producing subjects compliant in the dominance of capitalism and neoliberalism. Flisfeder's research contributes to debates on media and society; ideologies of postmodern and consumer culture; subjectivity and identity; and emancipatory politics.

Flisfeder's new book, Postmodern Theory and Blade Runner (Bloomsbury 2017), introduces readers to key concepts in postmodern theory and shows how it can be used for a critical analysis of Ridley Scott’s Blade Runner.

His first book, The Symbolic, The Sublime, and Slavoj Žižek’s Theory of Film (Palgrave Macmillan 2012) examines the influence of Slavoj Žižek and his relevance for film studies. He is also the co-editor of Žižek and Media Studies: A Reader (Palgrave Macmillan 2014).

Media and Research Expert

My Headlines

Rhetoric prof shares research on classic sci-fi and new media

Hello, Dave…or rather, Dr. Matthew Flisfeder. The Department of Rhetoric, Writing, and Communications professor is the keynote speaker...

Rhetoric professor pens critical analysis of “Blade Runner”

Dr. Matthew Flisfeder's new book introduces readers to key concepts in postmodern theory and demonstrates how it can be used for a critical...

Spotlight on Rhetoric, Writing, and Communications

The Rhetoric, Writing and Communications program offers studies in theory, analysis, and practice of a variety of communications.