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Olya Bryksina

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Olya Bryksina
Contact Information

Olya Bryksina
Associate Professor

Department:
Business and Administration

Fields:
  • Business
  • Marketing
  • Social/Personality
Areas of Expertise:
  • Goals and motivation
  • Information processing
  • Judgment and decision making
Languages Spoken:
  • English
Available To:
  • Provide comment to media
  • Discuss research with industry, government, and others
About:

Olya Bullard is an assistant professor of marketing in the Department of Business and Administration at The University of Winnipeg.

Her research, which focuses on the understanding of consumer behaviour, has been published in reputable journals such as the Journal of Consumer Psychology, Journal of Business Research, and Marketing Letters.


Research Expert

My Headlines

This or that? Dr. Olya Bryksina evaluates how people make choices

When making choices, University of Winnipeg Assistant Professor Dr. Olya Bullard recommends that you evaluate your options one at a time rather...

UWinnipeg researcher takes an inside look at goals and motivation

Dr, Olya Bullard’s research into how goal progress influences regulatory focus will be in the hands of business students across Canada this fall,...