Olya Bryksina

Experts Guide

Olya Bryksina
Contact Information

Olya Bryksina
Associate Professor

Business and Administration

  • Business
  • Marketing
  • Social/Personality
Areas of Expertise:
  • Goals and motivation
  • Information processing
  • Judgment and decision making
Languages Spoken:
  • English
Available To:
  • Provide comment to media
  • Discuss research with industry, government, and others

Olya Bullard is an assistant professor of marketing in the Department of Business and Administration at The University of Winnipeg.

Her research, which focuses on the understanding of consumer behaviour, has been published in reputable journals such as the Journal of Consumer Psychology, Journal of Business Research, and Marketing Letters.

Research Expert

My Headlines

New study examines the influence of body size on social judgement

A new study by University of Winnipeg consumer behaviour expert Dr. Olya Bryksina examines how an individual’s body size impacts the way they...

This or that?

When making choices, University of Winnipeg Assistant Professor Dr. Olya Bullard recommends that you evaluate your options one at a time rather...

UWinnipeg researcher takes an inside look at goals and motivation

Dr, Olya Bullard’s research into how goal progress influences regulatory focus will be in the hands of business students across Canada this fall,...

UWinnipeg receives SSHRC grant money for research

UWinnipeg has received a total$876,253 for six UWinnipeg researchers thanks to the Social Sciences and Humanities Research Council of Canada. The...