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Olya Bullard

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Olya Bullard
Contact Information

Olya Bullard
Associate Professor

Department:
Business and Administration

Fields:
  • Business
  • Marketing
  • Social/Personality
Areas of Expertise:
  • Goals and motivation
  • Information processing
  • Judgment and decision making
Languages Spoken:
  • English
Available To:
  • Provide comment to media
  • Discuss research with industry, government, and others
About:

Olya Bullard is an assistant professor of marketing in the Department of Business and Administration at The University of Winnipeg.

Her research, which focuses on the understanding of consumer behaviour, has been published in reputable journals such as the Journal of Consumer Psychology, Journal of Business Research, and Marketing Letters.


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UWinnipeg researcher takes an inside look at goals and motivation

Dr, Olya Bullard’s research into how goal progress influences regulatory focus will be in the hands of business students across Canada this fall,...